2023 Cookie Kickoff
Sunday, January 8, 2023
Volunteer Time: 8:30 am – 2:30 pm with the actual event taking place from 10:00 AM – 2:00 PM
Location: GSOC Headquarters (9500 Toledo Way, Irvine)
Become part of our Cookie Crew!
We are looking for troops or groups of Cadette, Senior and/or Ambassador Girl Scouts to help plan and run our stations at the 2023 Cookie Kickoff. We need girls who want to share their excitement and knowledge about the Girl Scout Cookie Program. This is part of YOUR Girl Scout Leadership Experience! We have over 15 different stations to choose from plus the option to propose a station you think our guests would learn from and enjoy.
Register for the Cookie Kickoff as Troop Volunteers preferably by November 14. Troop/groups will need to supply adults to meet Safety Activity Checkpoint ratios. Register by December 6 to be guaranteed to receive a Cookie Crew Volunteer t-shirt.
Once we have received your event registration, we will contact you to select the station your troop would like to host.
Once confirmed for your station, a written plan summary will be required by December 1. All approved expenses will be fully reimbursed.
Adult Volunteers Needed!
Positions are available on the leadership team, day-of volunteers, and behind-the-scenes magicians.
Arrival time for set up is 8:30am with the event ending at 2:00pm, cleaned up by 3:00pm
Registration fee is $7
- 20+ engaging activity stations, including cookie taste, and the cookie kickoff workbook ($15 value)
- Cookie Kickoff Thank You (patch and bag – $5 value)
- Volunteer Cookie Kickoff t-shirt ($12 value) if registered by December 6.
Cookie Kickoff Stations: Names and Descriptions
Select Your Cookie Kickoff Station
Teach how to set up and host a booth sale. Provide interactive displays that teach Girl Scouts various options for setting-up a booth sale display correctly and incorrectly, and how to market to customers (ie: bundle cookies together, advertise to entire shopping center, directional signs at parking lot entrance etc.) Supporting workbook page. In-person and video. needed. 4-8 girls.
Create a fun, interactive game teaching girls the rewards of working as a team. Relate how working as a team helps a troop to achieve its cookie goals. Supporting workbook page. In-person and video needed. 4-5 girls.
Teach the girls to check their money for counterfeits by using the “Feel, Tilt and Check!” method. Supporting workbook page. In-person and video needed. 3-5 girls.
Create a fun, interactive format where guests create a great list of customers to ask to buy cookies and how to contact them. Think out of the box! The list should go beyond the basics of family, neighbors and teachers. Incorporate how to find customers online. Supporting workbook page. In-person and video needed. 3-5 girls.
Content created by GSOC. Teach girls how to create a sales calendar for the Cookie Program. Demonstrate how to schedule throughout the sale their online events, social media posts, delivery events, etc… In-person and video needed. 3-5 girls.
Demonstrate and teach guests how to effectively use the Digital Cookie app “Smart Cookies Mobile” to superpower their sales by setting goals, taking and managing orders, tracking deliveries and celebrating achievements throughout the sale. Supporting workbook page. In-person and video needed. 6-8 girls.
Teach guests what cookie dough is and how and where it can be used. Give them their first stamp on their cookie dough passport and encourage them to visit the other stations at the Kickoff to learn about how they can use their cookie dough at Camp Scherman, SU Daycamps, travel, membership and the GS Shop. Supporting workbook page. In-person and video needed. 2-4 girls
Create a fun, interactive method for guests to learn what the 5 Skills are and how they apply to selling cookies. Guests should be able to discuss with their customers how experiencing the cookie program helps them become tomorrow’s entrepreneurs. Supporting workbook page. In-person and video needed. 3-5 girls.
Assist Kickoff Team members at the check-in stations. Tasks include greeting guests and helpers, passing out Kickoff materials, etc… In-person only. 3-5 girls.
Develop an interactive experience to teach guests how the Girl Scout Law applies to ethical cookie selling. Supporting workbook page. In-person and video needed. 2-6 girls.
Teach girls how to earn the Entrepreneurship pin with their families. In-person and video needed. 3-5 girls.
Create a fun way for girls to learn how to describe each cookie’s taste. After the video/session, girls should be experts if a customer needs help deciding on which cookie to purchase. Supporting workbook page. In-person only. 4-8 girls.
Incorporating a goal wall, help girls determine a realistic number of packages to sell this year using what they sold last year, their troop’s goal and the cookie rewards. Encourage guests to set a stretch goal too. Supporting workbook page. In-person and video needed. 3-5 girls.
Help girls become proficient or even experts in multiplying by 6. With all packages now costing $6, girls will need to be able to quickly quote customers the final total of their purchase. Supporting workbook page. In-person and video needed. 2-6 girls.
Assist girls remembering and writing their favorite Girl Scout memory, what is the most exciting thing they’ve learned in Girl Scouts and/or their favorite cookie selling memory. In-person only. Supporting workbook page. 2-4 girls.
Using pretend money and the roll of a die, teach girls how to correctly make change. Explore ways to upsell additional packages to prevent making change and increase sales. Supporting workbook page. In-person and video needed. 6-8 girls.
Help guests learn how to talk and sell cookies to a variety of different customers. Girls should walk away knowing how to do a simple sale, upsell, respond to “I’m on a diet/diabetic,” etc. Create an actual knock on a door interface to simulate the real selling experience. In-person and video needed. Supporting workbook pages. 6-8 girls.
Help guests learn and be able to explain to their customers that 100% of the proceeds from the Cookie Program stay in Orange County. Supporting workbook page. In-person and video needed. 2-4 girls.
Help guests view the actual rewards they can earn using the product sales display boards. Also assist them in learning how to earn the additional patches offered by setting goals, selling online, etc. Inspire and excite guests to set a goal to earn the rewards. Supporting workbook page. In-person and video needed. 2-4 girls.
Safety is our top priority! Help guests learn how to sell cookies safely. Create an experience using different selling scenarios where guests will be able to tell the difference between safe and dangerous cookie selling practices in both traditional sale and online sales. Include safe delivery practices for cookies sold online. Supporting workbook page. In-person and video needed. 3-5 girls.
How can service be incorporated into the Cookie Program. “Save Some, Share Some, Spend Some.” Talk about how to use cookie money to help others. In-person and video needed. 3-5 girl.
Using the Virtual Girl Scout Cookie Booth, families will learn how to incorporate virtual sales into their traditional methods. Including ABC social media content into the girl’s personal posts. In-person and video needed.3-5 girls.
What is cookie share and how can it increase your sales. Demonstrate table-top displays that are effective in catching your customer’s eye, teach guests about the GSOC cookie share beneficiaries, help girls incorporate cookie share into their sales pitch. Include how to sell through your online store or during live video events. Supporting workbook pages. In-person and video needed. 4-6 girls.
As opposed to the Video Production station, this station is more focused on content. Teach girls how to make a short video that gets their sales message across with impact. Teach how to incorporate graphics, girl bling, and props to get their sales pitch across. Supporting workbook page. In-person and video needed. 2-6 girls.
Create a fun, interactive experience for guests where they will learn “1001” bits of cookie program trivia. Encourage them to incorporate this trivia into their customer conversations. Supporting workbook page. In-person and video needed. 3-5 girls.
Staff a troop photo station with a Kickoff banner. Check out/in cookie costumes to troops who would like to wear them for their photo. Pass out information about checking out costumes during sale. Banner and costumes provided by GSOC. In-person. 2-4 girls.
Demonstrate how to make a great video using proper lighting, backgrounds, good sound, etc. The emphasis is more on production skills rather than what to say in the video. Include safety items to protect girl privacy. In-person and video needed. 3-5 girls.